what is outbound marketing in digital marketing

Outbound Marketing

outbound marketing is notting but traditional marketing like print , television and radio,tele marketing ,direct mail campaigns and message marketing ,door to door campaigns and out door advertisements.

These all are mass media techniques , advertisers push their product information to the public with out knowing the public interest.

after digital media came into the market these traditional techniques are loosing their priority.

all the traditional marketing techniques are not acceptanle by public this is one way communication .

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